I was telling my little 5 yr old about some of the roller coasters at Orlando’s Theme Parks earlier and his response provided a great lesson in relation to building online success (or any other success as a matter of fact)…
You see, I told him about the existing roller coasters that everyone queues up for and rides…
Round and round goes the car – through exciting twists and turns, and there’s no doubt about getting a thrill from the ride. But of course, at the end of it all you end up where you started (possibly with a slightly higher degree of stomach content on the outside than when you began, depending on the coaster you chose and where you had lunch).
Anyway, tell a 5 yr old about these thrill rides and what you’ll probably get back is 10 minutes of them creating their very own roller coaster – right there in real-time. And let me tell you: they are FAR more excited about their own mental creations than the ones everyone else rides in the Parks.
Now think about this and how important it can be in a business sense:
You see, while 95% of budding online earners are busy jumping on the latest Gooey-ru’s pre-fabbed roller-coaster to ‘Internet Riches’, the smart and savvy 5% are focused on the excitement of creating and riding their own…
Sure, it’s much easier to pay the fee, get on board and ride that generic sucker for a cheap thrill than it is too build your own. But it ain’t anything like as rewarding. Plus, the ‘thrill’ doesn’t usually last very long before you feel the need to replace it with another fix (and thus jump onto the next Gimp-ru’s gold-plated tracks).
Now of course, if you’re going to build your own roller-coaster it’s good to find a great starting point or two and learn from how some of the best ones have been put together. And hell, if you already have the money, buy all the cheap thrill-ride tickets you damn well like…
…But until then becoming a coaster-jumping nutter should not become part of the deal (if you want the greater rewards that come with designing and making your own).
So, what I’m trying to say here is that there are followers and there are leaders, and if at some point you want to live your life on your terms, then you need to make sure you’re doing more leading than following. ‘Caus riding too many of those modern-day marketing goop-ru’s Rollers is almost guaranteed to make your bank account sick!
Note: Wesley’s self-created coaster so far includes robotically-enhanced dinosaurs dangling over a pit of super-boosted lava (surrounding a turreted castle) accompanied by a large dose of ghosts battling on either side of the cars with Mario and Yoshi. If you’d like a seat he has a special offer of $497 which includes a $19,000 bogus…er, I mean bonus…if ordered through me. 
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